strategy+
branding

Branding is deliberate

differentiation.”

Debbie Millman, Brand Consultant
and host of ‘Design Matters’

We meet you

where you are.

We are set up to engage you —
and your brand — where you are
and where you need us to be.

Get inspired.

Your brand might be the most valuable aspect of your business.
The evolution of your brand is full of possibilities but also faces endless and unpredictable competitive challenges. Our teams can guide you through a brand refresh that will not only be inspirational but strategic and practical.

Transform your brand.

You know your brand needs to evolve to be relevant. You’re asking how best to (re)position the brand and advance the business. We can provide a fresh perspective and deep insights on how your brand can help you get there.

Establish your brand’s building blocks.

Whether you are designing your first logo or pivoting your brand into a new strategic direction, we can help you build a strategic brand toolkit that helps define and differentiate your brand for a wide-range of business and marketing requirements.

The new reality — the interface is the brand.

Google bought Waze for $1.2B. Apple spent $1B on improving Maps. What do they know that you need to know? Simple.
Brands are now interfaces. Are you ready when your brand has to live in countless digital environments, some known but many more to come?
We can help. Let’s map a brand as interface strategy together.

“Even a great brand needs

investment and caring.”

Steve Jobs

ICONS STYLE GUIDES BRAND ARCHITECTURE BRAND PARTNERSHIPS SUB-BRANDS COLOR PALETTES
ICONS STYLE GUIDES BRAND ARCHITECTURE BRAND PARTNERSHIPS SUB-BRANDS COLOR PALETTES
BRANDMARKS TAGLINES STRAPLINES MANIFESTOS ICONS STYLE GUIDES
BRANDMARKS TAGLINES STRAPLINES MANIFESTOS ICONS STYLE GUIDES
BRAND STRATEGY POSITIONING VISION AND MISSIONS LOGOS BRANDMARKS
BRAND STRATEGY POSITIONING VISION AND MISSIONS LOGOS BRANDMARKS
STYLE GUIDES ICONS BRAND ARCHITECTURE SUB-BRANDS BRAND PARTNERSHIPS COLOR PALETTES
STYLE GUIDES ICONS BRAND ARCHITECTURE SUB-BRANDS BRAND PARTNERSHIPS COLOR PALETTES

Valtech

We worked with the Chief Growth Officer, Executive Creative Director, and the Chief Creative Officer on an entirely new brand positioning, re-branding a new name that aligns with the strategy, and a new visual and verbal expression.

Digital Transformation Services Co.

Private equity-owned

4,500+ staff

Global footprint with European HQ

Works with many Fortune 100 Companies

Brand Transformation

Deep Dive Brand Strategy & Positioning

Corporate Naming

Brand Strapline

Visual Brand Expression Concepts

New Brand Design system

strategy-valtech

“Even a great brand needs

investment and caring.”

Steve Jobs
supreme resource

Supreme Resources

We worked with the CEO to tell his company’s story, update the company’s brand, and create a new narrative for prospective customers.

B2B Supply Chain

$100MM Family-Owned

Diverse Supplier

Works with Fortune 50 Co.

Branding and Design Services

Brand Strategy with CEO

New Logo and Mark

Design System

Web Design

Copy/Content

Presentation Design

New Business Credentials

“Even a great brand needs

investment and caring.”

Steve Jobs

LifeLines

We worked with the founders, Melissa & Doug, on the brand expression and the launch of website experience of their new health and wellness venture, LifeLines.

Consumer Mental Health & Wellness

Privately-held — Melissa & Doug venture

New brand on mental health and wellness

Branding and Design

Activated and created brand expression

Website design for launch

Design system

Narrative site experience

lifelines

We know you’re busy, buried,
and probably behind.

we can
help you.

84 Ridge Ave.

Staten Island, NY 10304

hello@andkindcollective.com

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